Submitted by Your Personal CFO - Bourbon Financial Management on September 25th, 2019        
      
      
          
  
  
              Let’s Put Things in Perspective
 
We decided this time to send you some charts to help you put things in perspective since the U.S. stock market went down 8% in July and August. Note that the market is still up 5% in the last 12 months and up 70% since March 2009.
       
    
  
      
  
  
      
              
          Submitted by Your Personal CFO - Bourbon Financial Management on September 25th, 2019        
      
      
          
  
  
              Human Brain and Decision-Making
Factors behind Investor Choices
 
       
    
  
      
  
  
      
              
          Submitted by Your Personal CFO - Bourbon Financial Management on September 25th, 2019        
      
      
          
  
  
              Challenges in Financial Advising
From the Scope of Behavioral Finance
       
    
  
      
  
  
      
              
          Submitted by Your Personal CFO - Bourbon Financial Management on September 25th, 2019        
      
      
          
  
  
              Challenges in Financial Advising
From the Scope of Behavioral Finance
       
    
  
      
  
  
      
              
          Submitted by Your Personal CFO - Bourbon Financial Management on September 25th, 2019        
      
      
          
  
  
              Countries and Culture in Behavioral Finance
 
Please find the first BFM Video at: http://www.youtube.com/v/FSU4Qqlt0q0
You will find investment strategies to help you reach financial security, grow your assets and achieve a comfortable retirement.
       
    
  
      
  
  
      
              
          Submitted by Your Personal CFO - Bourbon Financial Management on September 25th, 2019        
      
      
          
  
  
              Understanding Behavioral Finance
Rationality & Decision Making
 
       
    
  
      
  
  
      
              
          Submitted by Your Personal CFO - Bourbon Financial Management on September 25th, 2019        
      
      
          
  
  
              Investors Fail to Capture the Returns they Expected
Chasing Performance May Lower your Returns
 
       
    
  
      
  
  
      
              
          Submitted by Your Personal CFO - Bourbon Financial Management on September 25th, 2019        
      
      
          
  
  
              Humans Can't Analyze All the Information Received
 
This one minute video shows that human attention is limited and that we can’t analyze all the information we receive.
http://viscog.beckman.illinois.edu/flashmovie/15.php
 
       
    
  
      
  
  
      
              
          Submitted by Your Personal CFO - Bourbon Financial Management on September 25th, 2019        
      
      
          
  
  
              Humans Can't Analyze All the Information Received
 
This one minute video shows that human attention is limited and that we can’t analyze all the information we receive.
http://viscog.beckman.illinois.edu/flashmovie/15.php
 
       
    
  
      
  
  
      
              
          Submitted by Your Personal CFO - Bourbon Financial Management on September 25th, 2019        
      
      
          
  
  
              Videos on Behavioral Economics and Behavioral Finance (overconfidence...)
 
Many of you know that I like behavioral economics. Here is a short video (with Dan Ariely from Duke University) which explains what it is.  http://www.youtube.com/watch?v=Fa-mIosWOK8